FINANCIAL IMPACT OF BRAND STRATEGY: AN ANALYSIS OF KEY FINDINGS AND FUTURE RESEARCH PROSPECTS. KRIEZ ACADEMY : Journal of development and community service, [S. l.], v. 1, n. 3, p. 33–46, 2024. Disponível em: https://kriezacademy.com/index.php/kriezacademy/article/view/15.. Acesso em: 29 jan. 2026.