BUSINESS INNOVATION AND CRITICAL SUCCESS FACTORS IN DIGITAL TRANSFORMATION AND CHALLENGING TIMES: AN ECONOMETRIC ANALYSIS OF STARTUP VIABILITY AND SUCCESS. KRIEZ ACADEMY : Journal of development and community service, [S. l.], v. 1, n. 2, p. 1–15, 2024. Disponível em: https://kriezacademy.com/index.php/kriezacademy/article/view/8.. Acesso em: 24 mar. 2026.